Scarborough Research is a national media research company that conducts over 210,000 surveys per year in 77 local areas like yours. We gather information about radio listening, newspaper and magazine reading, television viewing, and shopping habits. The information is used by local radio stations, television stations, newspapers, magazines, advertisers, and retailers to understand what consumers are listening to, reading, viewing, and buying.
Scarborough Research has been in business for over 30 years and has its headquarters in New York City. Our interviewing facilities are located in San Antonio, Texas,
and Sarasota, Florida; and
we are members of the Chamber of Commerce in those cities. We are also members of the Better Business Bureau, the Market Research Association, and the Council of American Survey Research Organizations.